po7800i@gmail.com

/Paul Odnoletkov

About Paul Odnoletkov

This author has not yet filled in any details.
So far Paul Odnoletkov has created 13 blog entries.

Webinar: Moneyball for Marketers

With the baseball post-season in full swing, it seems like an opportune time to talk about Moneyball and how organizations can become analytics-driven businesses. Like in baseball, being an analytics-driven organization doesn’t only pay off in wins but also in dollars too. According to a recent Forrester report, businesses that are insights-driven, who use data and analytics as a fundamental strategy for their business, are forecasted to steal $1.2 trillion a year by 2020 from businesses that are not insights-driven. Is your organization on the winning side? Join us on November 14 at 12:30pm ET for a 40-minute webinar Moneyball for Marketers: How [...]

Moneyball Marketing: Becoming An Analytics-Driven Business

Moneyball Marketing: Becoming An Analytics-Driven Business With the baseball post-season in full swing, and as businesses start planning for next year, it seems as good a time as any to talk about Moneyball and how it can apply to business.  For those who haven’t read the book or seen the movie, Moneyball is a story about how a Major League Baseball team, the Oakland A’s, applied data, analytics and statistics to gain a competitive advantage to win games. It’s not hard to draw the parallels between baseball and business: in baseball it’s about winning championships where in business it’s about winning customers.  [...]

How Artificial Intelligence Will Play a Role in Corporte Performance Management

The internet, 3D printing, autonomous vehicles, single cup coffee machines – all examples of disruptive technology. In the last few decades we, as users of such technology, have seen fiction become reality. What’s next? Artificial Intelligence (AI) certainly makes the list. AI, as defined by Schatsky, Muraskin and Gurumurthy (2015), are the “cognitive technologies (that) extend the power of information technology to tasks traditionally performed by humans.” AI falls into three categories: Product, Process and Insight. From a Corporate Performance Management (CPM) perspective, the ability to cognitively utilize mass amounts of data in the execution of cause and effect analysis, in [...]

Delbridge Solutions and Nexus AI team up to create exciting new offering for hyper-personalized marketing.

Delbridge Solutions and Nexus AI team up to create exciting new offering for hyper-personalized marketing. Toronto, Ontario (Canada): Delbridge Solutions and Nexus AI today join forces, allowing them to offer broader services capabilities and expedite the development of Wavelet Personalization Engine - a new software solution that enhances existing marketing systems to deliver automated, omnichannel personalization at scale and across every industry.  Expanded services portfolio With the addition of the new business unit, the Marketing Data Science Department, spearheaded by Nexus AI’s founders Louis Cho and Nicole d'Entremont, Delbridge Solutions can now provide more integrated consulting solutions to the market. The [...]

Delbridge at CCH Tagetik Day 2019 Montréal

Meet Delbridge Solutions at CCH Tagetik Day 2019 Montréal! When: September 12, 2019  |  Where: HÔTEL MONVILLE, 1041 Rue de Bleury, Montréal, QC H2Z 1M7, Canada Don’t miss the CCH® Tagetik Day in Montréal! Join our local Montréal customer community for in-depth demonstrations of new offerings, peer-to-peer networking, a chance to meet with local experts, as well as a wide variety of hands-on workshops and learning opportunities to: Learn how to optimize your investment with CCH Tagetik Collaborate and network with your peers and industry leaders for shared knowledge transfer Gain actionable insights from CPM and finance experts Meet with Tagetik [...]

All About Business Analytics

All About Business Analytics Gone are the days or more appropriately “era”, when businesses used to operate or prosper based on decisions, taken purely on hunch! Now, we are in the era, where each business decision needs to be advanced analytics augmented by data and facts.  Especially due to easy availability of big data and technological advancement, every business executive is supposed “know” the facts to take decisions instead of “feeling strong or weak” while taking decisions. More importantly, there is a “cost” associated with decisions taken by hunch instead of facts. One more reason, to have trusted and intelligent “Business [...]

Outsourcing CPM Implementation – Best Practices To Ensure a Successful Implementation

Outsourcing CPM Implementation – Best Practices to ensure a successful Implementation Without question, your business will benefit from improved data integrity, reduced manual processing and the wonderful, enhanced business analytics delivered by a solid Corporate Performance Management (CPM) solution.  Now, the big question – should the implementation be outsourced?  Recognize the risks Resource availability – Does your team have the bandwidth to successfully manage a CPM implementation project?  Technical expertise – Although your subject matter experts are top-notch, can they confidently align CPM functionality with business needs? Project management experience – documenting tasks and scheduling meetings is nice. Supporting user adoption [...]

Delbridge at CCH Tagetik Day 2019 New York

Meet Delbridge Solutions at CCH Tagetik Day 2019 NYC! When: September 19 2019  |  Where: 52 W 39th St, New York City Don’t miss the CCH® Tagetik Day in NYC! Join our local NYC customer community for in-depth demonstrations of new offerings, peer-to-peer networking, a chance to meet with local experts, as well as a wide variety of hands-on workshops and learning opportunities, including: Industry-Focused Learning Labs Financial Transformation & Analytic Information Hub Sessions Technical Roadmap & Product Demonstrations Best Practices to Maximize your CCH Tagetik investment More Information

Meet Team Delbridge at The One National Conference 2019

Meet Delbridge Solutions at The One National Conference 2019! When: September 23-24 2019  |  Where: Palais des congrès de Montréal 1001, Montréal, Québec The ONE National Conference first launched in 2014, following the merger of Canada’s three legacy accounting designations. It was created to connect and inspire accountants as members of one unified profession. Now in its sixth year, The ONE continues to grow and evolve, offering innovative content in five distinct learning streams. It attracts 1,000+ CPAs from coast to coast. Find Delbridge Solutions' booth in the exhibitor area to learn more about budgeting, reporting and [...]

Delbridge Solutions Named One of 2019’s Top 10 CPM Solution Providers by CFO Tech Outlook

Toronto, Ontario (Canada): Delbridge Solutions is pleased to announce that it was named as one of 2019’s top ten Corporate Performance Management (CPM) Solution providers in a recently released list published by CFO Tech Outlook Magazine. The article and full-list of the Top 10 CPM Solution Providers can be found in the magazine’s latest edition of CFO Management Special.   In the article, Leon Kharkhourin, CEO – Delbridge Solutions, highlights the strategic importance of selecting the right CPM solution that can be easily adapted to users’ existing processes and unique business needs. Leon Kharkhourin says,” Many clients have unique processes and [...]